Search engine optimization (SEO) is the Internet key to using effective words for more views. In more simple terms, your use of key words and phrases helps draw or attract viewers to your website or web page..
What is search engine optimization?
The article, “Introduction – What Is SEO?” suggests that search engine optimization is a “web marketing technique”.
Ideally, if viewers are attracted by the appropriate use of key words and phrases, your website can potentially sell itself or the content on your web page.
“SEO is a technique which helps search engines find and rank your site higher than the millions of other sites in response to a search query. SEO helps you get traffic from search engines.”
Viewers tend to go directly to search engines when they want information on different topics. They will find numerous links. What does this mean for you? Your viewers are no longer limited to just your family and friends. The potential number of viewers becomes unlimited.
“Keywords are the most important SEO element for every search engine; they are what search strings are matched against.”
How does a search engine work?
Remember that it is key words and phrases that are important as “search engines crawl the Web, looking at particular site items (mainly text) to get an idea what a site is about.”
Your website, web page content or information stands in a direct relationship to all other information or content on the Internet. Whether or not others find it depends to some extent upon the power of the key words and phrases that you use, as the web site or web page designer.
“A piece of software, called a crawler or a spider”, (not a human being), is unique in that it is designed to “follow links from one page to another”.
“Indexing” helps potential web site viewers to locate appropriate links with the use of key words and phrases.
Some key words and phrases are more powerful or have more strength in terms of search engine optimization. Careful usage of these will result in more views per website or web page. This is also true in terms of key words and phrases in articles.
While there are no guarantees of success in terms of creating or developing websites or web pages, increasing the likelihood of success via search engine optimization is important for you as a web master or web designer. This is also important in terms of publishing freelance articles on a writer’s platform.
Experimenting or browsing with different search engines can help a new website or web page manager, as well as a freelance writer, to understand the value of appropriate search engine optimization in terms of obtaining more views. Monetarily, this can become unlimited pay per click.
The question a website or web page manager, as well as a freelance writer might ask, is what key words or key phrases a potential viewer or reader would use to find what he or she is looking for on the Internet. Ideally, these words are in the headings or title of websites or web pages. Repetition of the key words and phrases in the articles or the body or content of an article increases the likelihood of viewing.
Success on the Internet has a direct relationship to search engine optimization and using effective keywords for more views.
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