Saturday, July 19, 2014

Why Should You Create a Long Term Career Plan: How to Decide Upon Your New, Long Term Career Plan



Why you should create a long-term career plan has to do with what you will be doing in the future. In other words, what do you want to do with your time and talents, for the rest of your life?  

Creating a long-term career plan entails setting positive, constructive and pro-active goals. Defining your personal goals can appear problematic, particularly if you are uncertain about the kind of a long-term career you would like to pursue. You may already have set some short-term goals that you can expand upon.

The article, “Choosing the right career path for long-term job stability” concerns the predictability of job growth and suggests looking at “careers that are predicted to be in high demand over the next several years.”

There are other factors for you to consider when creating a long-term career plan.

What kind of a career would you like to have?

Your prospective long-term career is yours, not that of someone else, so the decision-making process about a long-term career goal is your task, not that of your parents, teachers, peers or friends. No one can map out your career or future for you, although there may be those who can give you some good ideas or suggestions about long-term career planning.    

What are your main interests?

Long-term career planning becomes easier and more realistic when you start to consider your personal interests. If you are seriously excited about something, your motivation level is likely to be higher than if you are not interested. Begin to visualize or picture yourself doing something that you love to do, for the rest of your life. When you do, it becomes more than just work.   

Consider your long-term career options.

Depending upon where you are academically, you may have any number of viable long-term career options. At times, talking to an academic counselor about directives for further, academic studies can prove beneficial with respect to career choices.  Your adviser may be able to advise you in regard to potential income levels that will become increasingly important to you.

Associate with realistic role models.

Association with realistic role models like parents, teachers or others pursuing specific long-term careers, can make the decision-making process easier. (At the same time, be aware that not every role model is happy in terms of his or her career choice, as long-term career choices have been limited to some extent, over the years.) Finding a role model who is excited about his or her work and spending quality time together, will help you to decide whether this is a viable option for you.

Are there potential, new horizons in terms of long-term career choices for you?

Being resilient or open to transition is important in terms of long-term, career choices. Changes take place in terms of long-term careers and what may seem perfect for you now, could be different ten or twenty years down the road.     

Remember that your long-term career choice can be the most important decision of your life, so make your long-term career choice wisely.

Friday, July 18, 2014

Using Effective Key Words For More Views: Search Engine Optimization, Key Words and Increased Viewers



Search engine optimization (SEO) is the Internet key to using effective words for more views. In more simple terms, your use of key words and phrases helps draw or attract viewers to your website or web page..


The article, “Introduction – What Is SEO?” suggests that search engine optimization is a “web marketing technique”.

Ideally, if viewers are attracted by the appropriate use of key words and phrases, your website can potentially sell itself or the content on your web page.  

SEO is a technique which helps search engines find and rank your site higher than the millions of other sites in response to a search query. SEO helps you get traffic from search engines.”

Viewers tend to go directly to search engines when they want information on different topics. They will find numerous links. What does this mean for you? Your viewers are no longer limited to just your family and friends. The potential number of viewers becomes unlimited.

Keywords are the most important SEO element for every search engine; they are what search strings are matched against.”

How does a search engine work? 

Remember that it is key words and phrases that are important as “search engines crawl the Web, looking at particular site items (mainly text) to get an idea what a site is about.”

Your website, web page content or information stands in a direct relationship to all other information or content on the Internet. Whether or not others find it depends to some extent upon the power of the key words and phrases that you use, as the web site or web page designer.   

“A piece of software, called a crawler or a spider”, (not a human being), is unique in that it is designed to “follow links from one page to another”.

Indexing” helps potential web site viewers to locate appropriate links with the use of key words and phrases.

Some key words and phrases are more powerful or have more strength in terms of search engine optimization. Careful usage of these will result in more views per website or web page. This is also true in terms of key words and phrases in articles.

While there are no guarantees of success in terms of creating or developing websites or web pages, increasing the likelihood of success via search engine optimization is important for you as a web master or web designer. This is also important in terms of publishing freelance articles on a writer’s platform.

Experimenting or browsing with different search engines can help a new website or web page manager, as well as a freelance writer, to understand the value of appropriate search engine optimization in terms of obtaining more views. Monetarily, this can become unlimited pay per click.

The question a website or web page manager, as well as a freelance writer might ask, is what key words or key phrases a potential viewer or reader would use to find what he or she is looking for on the Internet. Ideally, these words are in the headings or title of websites or web pages. Repetition of the key words and phrases in the articles or the body or content of an article increases the likelihood of viewing.   

Success on the Internet has a direct relationship to search engine optimization and using effective keywords for more views.

Tips For Writing a Character Analysis: Etching is the Freelance Writer's Advantage



Writing a character analysis can be an interesting, intriguing and unique challenge.

As a freelance writer doing a character analysis, you have a distinct advantage over your readers. In their minds, they only have a blank slate that appears somewhat like a sheet of ice, while you start out with a real person, a photograph or the mental image of someone who represents the character you are going to portray.  

From your reader’s perspective, before your words skate upon the ice or your blades cut it up to reveal the character and his or her personality, there is no relationship. Note that there are many different kinds of characters and of course, many ways of depicting each character so that your readers can relate to your characters..  

The article, “Types of characters: What to know about characters as a writer and reader” identifies different kinds of characters and reveals what you can expect as you write.

Consider the following tips:

The appropriate use of words and phrases:

Your tools as a freelance writer doing a character analysis, are only words and phrases, so use them wisely. They can be powerful, particularly when they are proactive, potent and positive. They can become motivational as they are etched into the ice in such a way that is significant and lead your readers to read on. Avoiding objectionable, offensive and over-powering words is important.   

The use of introductory dialogue:

Initiating a character analysis through dialogue gives you as a freelance writer, an opportunity to introduce your character in a unique manner. He or she comes to life, as soon as he or she speaks. Dynamic words, spoken or even the thoughts of the character, tend to engage the reader and lead to further inquiry. Action words do the same thing.   

The use of descriptive connotations:

Who, why, what, where and when are primary words in a character analysis, but remember that an excessive amount of description tends to become secondary and can detract from the life of the character. If descriptive words come directly from the mouth of your character, it keeps his or her personality alive and the reader is enticed to read on. That same thing happens when there is dialogue between several characters.

The expressions how much and how many may be important to your readers. How much of an influence do your character make on others? How many people’s lives are touched by the positive or negative words, or by certain behaviors demonstrated by the character you are depicting.

Search engine optimization (SEO):

Search engine optimization allows the potency of the key words and phrases to awaken the spider or web crawler to your character on an Internet search engine. This increases your links and attracts additional readership, beyond mere family and friends. In doing so, it also increases the number of viewers who have an opportunity to get to know, and love or hate the character you are portraying.

Remember that SEO is also important in terms of website rating and associated income when doing a character analysis.

Word pictures in character analysis are the artwork of the freelance writer. You are the artist, so use your tools wisely and etch an intriguing, beautiful picture into the ice.  


Wednesday, July 16, 2014

Tips on Writing a Poetry Analysis: Allowing the Poet to Speak



Writing a poetry analysis is like trying to understand the mind of a poet by analyzing his or her words and phrases, superficially or in depth.

In the article entitled, “How to analyze poetry”, the different elements of poetry analysis reveal the vast scope of poetic interpretation and its analysis.  

Consider the following tips for writing a poetry analysis.

Familiarity with the poet:

Becoming familiar with the poet can be exciting and intriguing, as the personality of each poet comes to life and the message inherent within piece of poetry is unique or even profound. Analysis of a poet’s works becomes increasingly challenging as you become more familiar with his or her writings.  

The use of poetic imagery:

Poetic imagery is not always easy to understand or interpret. Reading other works by the same poet, enables you to comprehend his or her poetic imagery within its true context. Take time to read and enjoy other works by the poet, as many poets have written vast volumes of poetry, much of which remains undiscovered. The poetic imagery used by the poet will likely be the same in many pieces of his or her poetry and within other contexts, its signification realized more fully.    

Understanding poetic content:

Poetry has words and phrases that are likely to be familiar to those living in the poet’s era. Few poets write poetry outside of their own time. Their content may require in-depth inquiry for the purposes of poetry analysis, so plan on doing serious research. There are many factors to take into consideration including the era, the language used in the poetry and the country or culture reflected within its poetic content. Always be careful not to take poetry outside of its true context.

Analysis using poetic devices:

The use of poetic devices is only as limited as the poetic skills and imagination of the individual poet. The strength and potency of his or her poetry varies depending upon the intended audience (or lack thereof). In other words, to whom is the poetic voice speaking? Is it just the reflections of the poet or has it been addressed to someone specific? What is the poet really stating? Which poetic devices reveal the truth?

When doing poetry analysis, be aware that there is more involved than the mere poetic elements. In fact, poetic elements become secondary to the reader of poetry, whose focus becomes that of receiving, interpreting and understanding the message of the poet. No two readers of poetry interpret it exactly the same way, so poetry analysis becomes individualistic.

Allowing poetry to speak:

Allowing poetry to speak when you are analyzing it enables the discovery of a depth of clarity and significance otherwise not likely to be recognized. Reading poetry in depth beyond its mere words and phrases opens new horizons of possibility. Poetry can be timeless, as it often speaks to many generations or different centuries with words and phrases that are timeless.

Familiarity with the poet, the use of poetic imagery or devices and allowing the poetry to speak are important aspects of poetry analysis. 


How to Increase Consumer Confidence During a Recession: What Can You Do?



During a recession, customer confidence is on the decline. Economically, times are tough and there is fear related to possible unemployment. A growing economy should increase employment, but with a decline in the economy, there is an increased likelihood of job loss with the potential of adverse repercussions on local and global level.

What can you do to increase consumer confidence during a recession?

Understanding what consumer confidence is can help you and in turn, others.


“Consumer confidence is a measure of the level of optimism consumers have about the performance of the economy.”

The strength of any nation lies in its people who in turn are its consumers. What people choose to do, has repercussions on the economy of the country where they live and work. You are just one of many people affected by a recession or a shift in the economy.

Addressing economic concerns realistically is just one thing that you can do as an individual. Remember that every era has specific economic concerns and your era is no different. Recognize the reality that economic issues are generally resolved over time, so do not panic.

Instead, become a leader who addresses economic concerns wherever you are. Be a problem-solver as opposed to someone who tends to cause more problems with respect to economic change. Taking a highly motivated, positive and proactive stand individually or collectively, can lead to new development as opposed to an increased economic decline.

Establish realistic economic priorities and encourage others to do the same, by placing needs over wants.

Be aware of shifts in the economy and pending transitions as they may affect you, your life and that of others. In other words, stay informed. Be aware that economic development and research always continue in many areas, which in turn can lead to new economic growth and development.

Pursue a higher level of education, as there will always be an open door for new academic challenges. Innovation is just one solution to the problem of declining consumer confidence during a recession. Inquire into technological advances that can potentially benefit you and your community.

Economically, a country performs in relation to the attitude of its people. In other words, a positive attitude towards the economy reflects the optimism of the people, while a pessimistic attitude can adversely affect an economy and a country’s economic development.

Thus, you can do your part by remaining optimistic and doing what you can do. Encourage others to do the same with the expectation of a change for the better, economically and otherwise.


Reasons Why White Space is Important in Web Design: How to Use White Space



When you are on the Internet, from one moment to the next, you consciously or unconsciously focus on the balance of white space (or other colored spaces that remain empty) within your realm of vision. The white space, regardless of whether it is earth, sky or water, holds everything in a healthy balance and makes it relaxing, enjoyable and interesting to behold.

For a webmaster, understanding the power of white space in web design is vital in terms of potential readership. When constructing a web page, the webmaster should be aware that web pages do not have to be full of content, although the initial instinct of the web designer may be to put as much information as possible on single webpage.

The article, “What is white space?” suggests that there are many different aspects to white space including   “rhythm, unity, legibility, readability and balance”. 

As a webmaster, look closely at a website you are designing.

Does it have a healthy balance of white space? If not, why not? White space is important in website design and has to do with the visual experience of the reader.

For example, the word clutter can be used to describe an area where there is too much of something in relation to its total space. Clutter makes everything appear disorganized. A cluttered web page, much like a cluttered room, can lead to confusion, chaos and frustration on the part of the reader. Reluctance to enter that web page by distancing him or herself from it or avoiding the web site completely, becomes an instinctive response. This can have a negative effect on potential readership.

Interestingly, white space that is actually white in color has the added advantage of offering the full spectrum of color to the viewer. Increasing the amount of white space on a web page allows the viewer exposure to the full spectrum of color, knowingly or unknowingly, as well as consciously, unconsciously or subconsciously. This can affect the mood of the viewer in a positive manner and help to increase both ratings and earnings. 

By removing white space and increasing the clutter and dark space on a web page, the potential reader or viewer finds him or herself immersed in a realm that may affect his or her mood in an adverse manner. He or she may leave the web page, which may result in fewer, future clicks on that particular web page.  

A good example of white space on a web page is that of one of the major search engines, Google, which has a web page that contains mostly white space. In other words, the web page is largely empty and has a background that is actually white in color, unencumbered by clutter. What is front and central is the name, the ever changing and challenging design of the logo and the search engine box for the viewer. The white space increases its potency.

Giving a reader a web page entirely filled with text may lead to increased readership, but only if the content of the web page can hold the attention of the reader. Appropriate paragraphing with a healthy balance of white space, allows the reader to take a break between paragraphs when reading.

In any painting or artistic work that is aesthetically pleasing to the viewer, there is sufficient white space to emphasize the work of art. Adding photography to a web page reduces the amount of white space, but at the same time, has the power to open a window through which a reader can contemplate what he or she is reading. If the web page has actual white color as well, it lets the light in. Too much black or dark color on a web page can be oppressive, as well as difficult for a viewer to read. A white background is more appropriate.

Having a healthy balance is the true key to effective website design. Absence often speaks volumes whereas presence can be potent too, when there is sufficient white space to emphasize it. 


Tips For Maintaining a Good Online Reputation: How to Maintain Ethical Footprints



Your online reputation will follow you wherever you go, so maintaining a good online reputation is important. Because online footprints are a trail that you leave behind on the Internet, treading carefully and cautiously is vital to your online survival.

Understanding online ethics is important for web masters, as well as for those who use social media web pages or create their own blogs.

The freedictionary.com defines ethics as “a set of principles of right conduct” and “a theory or a system of moral values”.

In other words, when in doubt, always do what is right online.

Consider the following tips for maintaining a good online reputation.

For web masters, search engine optimization (SEO) offers appropriate guidelines for websites and web page construction. The key words and key phrases you incorporate will help to ensure that you have viewers beyond your family members and friends. Because your Internet outreach is global in scope, you will want any data transmitted electronically to reflect you and your reputation in an appropriate manner. Remember that your online reputation can have repercussions with respect to your family and friends.   

Maintaining an online reputation that is good does not mean that everything on a website or web page has to be perfect. Ideally, that should be possible, but seldom is a reality, especially for a web master who is just starting out. Editing websites and web pages carefully is a good practice to get into, so where there are imperfections, resolving them as soon as possible will help you to maintain a good online reputation.

The language that you use on the Internet is important and reflects both you and your personality. Different forms of language abuse on your web site or web page can and will affect your good reputation adversely. They will also cause you to lose ratings, as well as viewers and reduce your potential Internet income.
Remember that social media web pages reflect your personal set of values. While others may find it fun to abuse or mock you on your social web page, it is ultimately a reflection of them and their own social values. 
How you respond to them is a reflection of yours.

Removing inappropriate social media content is a good idea. There are times when a reprimand may be in order. Sexually offensive material tends to upset viewers, as does different kinds of bullying. Racial and cultural issues can arise on social media web pages, so caution is important.

If you are working on a blog on a regular basis, be aware that not everyone wants to follow your blog all of the time. In fact, it can prove to be an inconvenience for anyone with a smart phone. If someone does want to follow your blog, offering your URL is appropriate, but do not be offended if he or she chooses not to become one of your followers. Newsletters can be interesting and fun to write, but at the same time, they can tie up smart phones and computers, creating an inconvenience for the owner.

Blogs can also be or become a source of social unrest because a rant and rave blog may upset viewers. Not everyone wants a steady diet of controversy.

While your thoughts and ideas are great, will others around the globe be able to relate to them?

Avoiding abuse of chat lines will help to maintain your good online reputation. Not everyone wants to tie up time and talents with you and your online comments constantly; nor will everyone want to read every word you write. Trying to force them to do so may cost you their friendship. While it means you get extra clicks on your web page or web site, it can also make viewers angry. While they may encourage you at the start, they may walk away very quickly.

Be aware that common courtesy, good manners and respect for others are important in any Internet action or interaction. Your online reputation is what you make of it, so create and maintain a good online reputation. 

Your efforts to maintain ethical footprints will prove rewarding on a long-term basis.